Bussiness Development in the field of fashion especially shoes / sandals

Nama : Eka Darawati
Nim : 06407005

ONLINE SHOES / SANDALS SHOP (Handmade & Made by Order)

1. Mission for Bussiness Development

I do business mission Shoes / Sandals order is made by the women who have a foot size that is unusually larger or smaller than standard size could have shoes / sandals their dreams. Because of women's shoes not only serves as footwear, but also supporting performances.

2. Why I choose entrepreneurship?

Because by the entrepreneurship we can be more independent in the business, honing our creativity because we can create at will, no restrictions or rules in the attempt. By entrepreneurship we can also open new business opportunities that can open opportunities for the unemployed to work and be creative (which can reduce the unemployment rate).
3. Reasons to create / collect product or service.

Shoes for a woman not only serve as footwear that protects the foot. But the shoes / sandals for a woman is to complement the appearance and beauty supporters. From several studies, one woman has at least more than 3 pairs of shoes. Thus the existence of shoes / sandals for women is very important. But, unfortunately, in Indonesia most shoes / sandals that are sell only shoes / sandals with the standard size. How about women who have not common or not standard foot size. While today many women who have tall posture of body so she has a big foot size, or women who have small posture so she have a small foot size. She would be difficult to find shoes / sandals are she want. This is why finally made me decide to make efforts Shoes / Sandals make by order.


4. Target

Target of this business is ladies who have uncommon foot size that is larger or smaller than the standard size. This shoes / sandals are made based on orders from the buyer both types, materials, models and sizes. Size made here is not based on standard sizes available, but measured from the footprint of the buyer's own feet, so that would be more comfortable to wear.

5. Market Opportunity

The market currently provides mainly shoes with a standard size. This allows for the opportunity to do business shoes / sandals women made by order. So women who have big foot size or small foot size is no difficulty in getting their dream shoes.

6. Bussiness Implementation
In the implementation of this business, I sell through some networking sites which have been booming at the moment so may be seen and attract customers will be greater. Other way that I’ve pick is business shoes / sandals made by order also marketed through my blog and several forums. More attractive to buyers, I offer 3 months guarantee, so if there is damage to it will be repaired or replaced with new ones.